Privacy policy

Privacy Policy

FJØRNA respects the privacy of all visitors to its website, particularly regarding the rights of visitors in relation to the automated processing of personal data. For full transparency towards our customers, we have therefore formulated and implemented a policy that outlines how data is processed, the purposes of such processing, and the rights individuals may exercise in the best possible way.

For more information on data protection, please visit the Norwegian Data Protection Authority’s website: https://www.datatilsynet.no. https://www.gov.uk/data-protection. 

The current version of this privacy statement is the only applicable version until a newer version replaces it.

Until you consent to the use of cookies and other tracking technologies, we will not place any non-anonymized analytics or tracking cookies on your device wherever technically possible.

By continuing to use this website, you agree to the following terms.

Article 1 – Legal Provisions

Website (also referred to as “the site”): FJØRNA

Data Controller (also referred to as “the Controller”):

FJØRNA, Karl Johans gate 22, 0159 Oslo, Norway

Organization number: 90337247

VAT number: NO865282067MVA

Article 2 – Access to the Website

Access to and use of this website is strictly personal. You may not use this site or any information on it for commercial, political, or advertising purposes, or for any form of unsolicited commercial communication, unless explicitly authorized.

Article 3 – Website Content

All trademarks, images, texts, comments, illustrations, (animated) images, videos, audio, and any technical applications used on the website, and in general all components of this site, are protected by intellectual property laws.

Any reproduction, duplication, use, or adaptation — in whole or in part — of any content, including technical applications, without prior written permission from the Controller is strictly prohibited.

Failure by the Controller to take immediate action in the event of a violation does not constitute a waiver of legal rights.

Article 4 – Website Management

To ensure proper management of the website, the Controller may at any time:

  • Suspend, interrupt, or restrict access to all or part of the website for a particular group of users

  • Remove any content that may disrupt site functionality or violate national or international law or internet etiquette

  • Temporarily take the website offline for maintenance or updates

Article 5 – Liability

The Controller is not liable for any malfunctions, interruptions, or errors on the website that prevent access to the site or its functions.

How you connect to the site is your own responsibility. You must take appropriate measures to protect your devices and data against potential internet threats such as viruses.

You are solely responsible for the websites and information you access online.

The Controller is not liable for legal action taken against you:

  • As a result of your use of the site or services accessible via the internet

  • For violating the terms of this privacy policy

The Controller is not liable for any damages you or third parties suffer as a result of your connection to or use of the website.

You agree to hold the Controller harmless from any claims arising from such use.

If the Controller becomes involved in a dispute due to your use of the website, the Controller may claim compensation for any damages suffered.

Article 6 – Data Collection

Your data is collected by FJØRNA and external processors.

“Personal data” means any information relating to an identified or identifiable natural person — someone who can be identified directly or indirectly, in particular by reference to an identifier such as a name, identification number, location data, online identifier, or one or more factors specific to their physical, physiological, genetic, mental, economic, cultural, or social identity.

The data collected via the website is primarily used to maintain customer relationships and, where applicable, to process your orders.

Article 7 – Your Rights Concerning Your Date

Under Article 13(2)(b) of the GDPR, every data subject has the right to access, correct, delete, or restrict the processing of their personal data. They also have the right to object to processing and the right to data portability.

You can exercise these rights by contacting us at info@fjorna.com.

Please include a copy of a valid identity document signed by you, along with your contact address.

You will receive a response within one month. If the request is complex or numerous, this period may be extended by up to two additional months.

Article 8 – Processing of Personal Data

In the event of a legal violation in which the visitor is suspected and authorities request access to personal data held by the Controller, such data will be disclosed upon formal and justified request.

These disclosures are no longer covered by the terms of this privacy policy.

Article 9 – Commercial Communications

You may receive marketing communications from the Controller. If you no longer wish to receive these, please contact us at info@fjorna.com.

Article 10 – Data Retention

The data collected by the Controller will be retained and used for the legally required period only.

Article 11 – Cookies

By using this website, you agree to the use of cookies in accordance with our cookie policy. These include functional, analytical, and tracking cookies used for targeted advertising.

Article 12 – Product Images

No rights can be derived from product images shown on the website.

Article 13 – Governing Law

These terms are governed by Norwegian law. Any disputes shall be handled by the courts of Oslo.

Article 14 – Contact

For any questions, product information, or inquiries about this website, please contact us at info@fjorna.com.

FROM CONCEPT TO CREATION

Founded in 2000, FJØRNA began with a simple yet powerful idea: To bring timeless, high-quality design into everyday life. What started as a small creative venture by founder Max has grown into a recognised name in the world of fashion and design.

Driven by a passion for quality, sustainability, and elegant simplicity, FJØRNA has built a reputation for carefully curated collections and outstanding customer experience. With a team of visionary designers and product specialists, we continue to expand across Europe and beyond — staying true to our roots while always moving forward.

At FJØRNA, every detail matters. Every product tells a story. And every customer is part of our journey.

OUR VISION

At FJØRNA, our vision is to create clothing that blends timeless design with everyday comfort — pieces that feel personal, look refined, and are made to last. We believe that fashion should never be wasteful or overcomplicated. That’s why we focus on collections that are thoughtfully curated, responsibly made, and easy to wear.

Looking ahead, our goal is to grow FJØRNA into more than just a clothing brand — we want to build a movement. One that celebrates individuality, values transparency, and redefines what affordable quality truly means. We’re expanding our exclusive FJØRNA Studio line, strengthening relationships with trusted suppliers, and committing to more eco-conscious materials and packaging.

Because FJØRNA isn’t just about dressing well — it’s about doing better. For people, for the planet, and for the future.

OUR ONGOING COMMITMENT

At FJØRNA, we’re committed to creating fashion that is not only timeless and stylish, but also accessible.

We believe that clothing is a powerful form of self-expression — it shapes how we feel, move, and present ourselves to the world. Our pieces are designed to offer confidence and comfort, day after day.

With a strong focus on quality, sustainability and fair pricing, we aim to make a positive impact in the fashion industry — offering collections that strike the perfect balance between design, functionality, and responsibility.